Execs do not want a partner count. They want sourced revenue, influenced revenue you are honest about, and whether the cost of the motion earns it back. Put the two pipelines in. Get a multiple and a payback.
This calculator is only as honest as the two pipeline numbers. If everything is "influenced" because a partner was mentioned on a call, the multiple is fiction. Tag sourced at first partner touch and carry it to close. Rebuilds after the fact are where credibility dies.
Gross profit, not revenue, is what you compare to program cost. A 10× revenue multiple on a low-margin attach is not a channel. Payback in months tells you whether you can fund the next hire from the motion itself.
Definitions live in influenced vs sourced. The model sits in partner program ROI. If the verdict is "scale it," the next constraint is usually enablement and a tighter partner list, not another dashboard.
Sourced: the partner brought you a deal you did not have. Influenced: you already had the deal and the partner helped it move. Mixing them is how partnership numbers get fired. See the definitions.
50 percent is a conservative default if you must show one number. Better: report sourced and influenced as two lines and never add them without a label.
Above 2× gross profit over annual program cost is a working channel. Above 4× can support more investment. Under 1× is a hobby with a partners page.
People (fraction of salaries), events, marketplace fees, incentives, tools. Do not hide founder time. That is usually the real cost at seed.
The tools tell you what to do. A Partner Audit tells you who to approach, how to get paid, and how to run the relationship.
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