Lead with named shared customers and a scoped AppExchange or AgentExchange use case, not a logo request. Join the Partner Community, pick the ISV path, and get the Partner Business Org before you pitch co-sell. Salesforce partner managers are measured on ecosystem activity that becomes listings and pipeline, so arrive with a workflow, a security-review plan, and a listing draft.
Most B2B SaaS partners connect through REST and Bulk APIs, Platform Events, and External Client Apps, then list on AppExchange or AgentExchange after security review. We scope objects, OAuth, sync direction, and acceptance criteria before code. Certification is a project with a date, not a surprise at the end.
We do not invent names. Salesforce assigns a partner manager after you are in the program. The seats to look for:
Join the Salesforce Partner Community first. A Partner Account Manager is assigned once you are in a commercial conversation, not from a cold LinkedIn note to a random VP.
People move. Verify on the partner program page before you write to anyone.
This page is independent. PartnerMatch is not affiliated with Salesforce. Program terms change. Read them on the official pages above before you commit engineering.
A Partner Audit maps the partners worth building, the commercial motion, and the integration that has to ship. Then we run it with you.
Book a Partner Audit